A thoughtful process that combines creativity with strategy and centers around sustainability. We start by getting to know you and your needs, goals, and values.

This involves:

• Building relationships and learning about your company and what your vision is at a brand level
• Researching your target audience and competitors
• Understanding your sustainability goals and how they can be integrated into your marketing efforts

Your final deliverable will be a detailed roadmap for building a cohesive brand that resonates with your audience. Brand stylescape direction for your brand’s overarching look, fonts, and color palette. Your final decision acts as the blueprint for how the brand or project will be visually represented.

With a clear understanding of you and your needs, our next step is to develop a marketing strategy that will revitalize and energize the brand.

We do this by:

• Designing a logo that accurately reflects your company’s vision
• Developing messaging that speaks to your target audience and highlights your company’s commitment to sustainability
• Developing essential identity pieces like business cards, letterheads, and email signatures that represent the brand consistently

You will then receive an identity package with print and digital formats to leverage across contexts. A brand-use guide and your top-priority branded items, such as business cards, letterhead and email signature, etc.

The final stage is about bringing the brand to life and sharing it with the world, both online and in-person.

Here are some ways this may look:

• Creating promotional materials that extend your brand’s reach beyond traditional marketing channels, like brochures, postcards, and more
• Educating you on sustainable marketing practices and ensuring your brand reflects your commitment to the environment

Based on what we’ve identified as your company’s specific needs for promotion we will provide final design files for print which may include one of the following: brochures, sell sheets, or postcards